Continental biscuits limited (CBL) Was founded in 1984 by Mr. Hasan Ali Khan. It is now a joint venture with Mondelez International with a shareholding of 50.5% and 49.5% respectively.
For more than three decades CBL is engaged in the manufacturing and marketing of the brand LU. We have an array of products which are pre-eminent in the branded biscuit business both in Pakistan and abroad. Our unrivalled portfolio of brands has been meeting consumer needs for well over three decades and includes such favourites as TUC, Candi, Prince and Tiger. We produce some of the best-known crackers, cream variants, plain and ingredient-based biscuits.